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L’Oréal Professionnel Baltic Bridal Fashion Show, a luxurious and fashion-intensive show swept into Lithuania On February 12th, the city of Vilnius was the capital of bridal fashion.

The second Baltic Bridal Fashion Show in Lithuania was held at the modern and luxurious Vilnius Merchants Club, where designers and masters from Baltic states presented 2018’s hottest collections of wedding dresses, hairstyles and make-up trends.

Pop-Up stand

WURUHI team had great honour to participate with our Wuruhi stand and introduce the works of Estonian jewellery designers. Wuruhi brought to Vilnius Baltic Bridal Fashion Show pop-up 14 different accessory and jewellery artists from Estonia. Wuruhi showcase introduced Estonian jewellery and accessory design that is made with great Estonian craftsmanship. Wuruhi has many designers whose jewelleries and accessories suit well to the pride and groom and also to the wedding guests.

Wuruhi aims for variety and this is what Wuruhi also brought to the Baltic Bridal Fashion Show. Wuruhi is the place to discover the hidden jewels of the Baltics.

Designers and brands who were joining: New Vintage by Kriss, Kaire Rannik. Lisa Kroeber, Anneli Tammik, SECO by Jane Aus, DeMoog, Astrid Rajalo, Ida Tau, Ülle Kõuts, Tanel Veenre, MARIMO, Kadri Kruus, HYRV and Darja Popolitova.

Stylist Toma Kisieliūtė (instagram user madamtoma) and Marija Palaikyte visiting Wuruhi Pop-Up stand

Laura wearing New Vintage by Kriss Earrings

About show

Lithuanian, Latvian, Belarussian designers and fashion houses showed off their latest wedding and evening dresses and men’s suits, L’Oréal Professionnel hair stylists displayed their creative new wedding hairstyles, and Carolina Make Up Studio makeup professionals presented their fashionable bridal makeup. “Floristai ant ribos” introduced the upcoming season’s wedding floristry trends , while the Italian lingerie producers INTIMISSIUMS presented their latest collection of lingerie.

Design by Airida Skrickienė

The show was full of surprises: a special dress designed specifically for the occasion was presented by Lithuanian designer Egidijus Rainys. Guests were given an opportunity to admire the design of creative and subtle styles of knitted dresses in an installation by Milda Bordeaux, and, of course, a collection of wedding dresses for Barbie dolls, designed for the first time in Lithuania by designer Kęstutis Rimdžius.

Wedding apparel and its designers

Talented Lithuanian designers Robert Kalinkin, Agnė Deveikytė, Raimonda Silė, Aida Kapočiūtė, Airida Skrickienė, Lithuania-based DIVA studio and RC fashion studio Zolotas Baltic presented their collections of wedding dresses at the second Baltic fashion event. Other countries also presented wedding dresses: Belarusian-based fashion houses Mugako and Anastasia Falkovich, Latvian fashion designer Dace Bachmann.

The catwalk models showcased the most striking trends in bridal dresses for brides to be: bridal dresses, colorful and pastel bridal dresses substituting a traditional white color, ethnographic motifs, short two-piece dresses or flower-embellished dresses, a unique combination of a tricot shirt and a puffed skirt, V-shaped neckline, a glitzy fabric, a tuxedo-style dress with shorts and a long skirt with a train, dresses made from jackets, etc.

Designer Robert Kalinkin presented probably the most expensive dress in Lithuania. It was decorated with 219 diamonds of 23-carat, valued at more than 52,000 Euros, and the ears of the model glittered with 26-carat diamond earrings worth more than 24,000 Euros. This model was accompanied to the catwalk by security personnel.

Wedding gown by Lithuanian designer Robert Kalinkin, decorated with 219 diamonds of 23-carat, valued at more than 52,000 Euros


Thank you Baltic Bridal Show for the great collaboration.


Photography by Arttu Karvonen

To shop smart. This is central to my own philosophy and experience. We do not need many things but we do need great things. / Founder of Wuruhi.com